Enterprise news and opinion from Cobweb

Our editorial team regularly publishes topical news and opinion articles covering business know-how, entrepreneurship best practice, local enterprise support and national business support policy. Our independent observations and interpretation of facts stimulate some lively discussions among enterprise practitioners, business professionals and owner managers.

Is your business dull, lame and boring?

April 11th, 2014 | No comments Source: EnterQuest

Most small firms’ marketing messages send their customers to sleep instead of stirring any interest or desire to find out more about their products and services. So how can you turn this into an opportunity…

Daft ideas, excuses, prejudice and failure

April 4th, 2014 | No comments Source: EnterQuest

One of the biggest problems with starting a new business, or a new project or activity in an existing business, is that other people (and sometimes even you, yourself) will expect the idea to fail before you even start…

The good, the bad and the indifferent world of business advice

March 14th, 2014 | 2 comments Source: EnterQuest

Once you start your own business, there are plenty of people who are willing to give you the benefit of their advice and wisdom, either a professional who will charge you for it, or your well-meaning family and friends down the pub…

How to become the perfect entrepreneur and a national hero…(or maybe not)

February 28th, 2014 | No comments Source: EnterQuest

In most circumstances, building a successful business means running a firm that other people like and enjoy doing business with. In other words, they like you and they trust you and the people that you employ…

You don’t need to be unique, you just need to be different

February 20th, 2014 | 3 comments Source: EnterQuest

To be successful in a small or micro business you don’t have to be the best, you just have to be different. This doesn’t mean you need to be totally unique – you just need to be different in a way that will be noticed by your target customers…

The advantages of remaining ‘small’

February 14th, 2014 | No comments Source: EnterQuest

With the right approach, a small business can beat its bigger rivals in many ways because there are advantages to being a small firm that big companies simply cannot emulate. And it’s down to you, as a small business owner, to recognise what these advantages are and exploit them for all they’re worth…

How to increase your profits using up-sells

February 7th, 2014 | No comments Source: EnterQuest

Attracting new customers is an essential part of making a business succeed. But there’s another equally important way to increase your profits without spending loads of time and money on the advertising and promotional efforts needed to bring your business to the attention of new buyers…

How to outsmart your small business rivals

January 30th, 2014 | 1 comment Source: EnterQuest

Many small business owners have a tendency to think that their competitors are smarter and more successful than themselves. If you think this way as well, it’s worth pointing out that if it were the case, then your competitors will also probably think you’re smarter and more successful than they are too…

How to guarantee that your business fails

January 24th, 2014 | No comments Source: EnterQuest

Every year up to half a million people start up in business, and some of them even do well enough to survive and continue trading successfully beyond those tricky first couple of years. But a fact that gets missed is that it’s actually much easier to start up in business than everyone is led to believe, especially a business that is likely to end up on the scrap heap sooner rather than later…

Business start up rights, wrongs and suntans

January 17th, 2014 | 3 comments Source: EnterQuest

Is there a right way and a wrong way to start up in business? The challenge facing novice micro-business owners is that many, if not most, of them are oblivious to what is right or wrong – after all, everything is new and outside of their previous experience…